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Creative Lead / Creative Producer

Remote · onside.io - alternative marketplace for IOS
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We're looking for a Creative Lead to shape the advertising creative strategy for a portfolio of mobile games. You'll track the market and competitors, define creative concepts, and stay hands-on in production - not just direction from the sidelines.

Responsibilities

What You'll Do:

  • Monitor the market and competitor creatives on an ongoing basis to spot trends and opportunities
  • Shape creative concepts and hypotheses for game advertising campaigns
  • Stay hands-on in production, not only strategy and direction
  • Turn a single strong concept into a scalable creative series
  • Collaborate with the designer and the client team to ensure creatives align with gameplay, target audience, and game positioning
  • Review performance data and translate results into the next round of creative decisions

Requirements

What We're Looking For:

  • Track record of successful game advertising creatives with clear personal ownership
  • Strong understanding of the mobile games market and competitive landscape
  • Ability to build a creative hypothesis and validate it through testing
  • Hands-on production experience - comfortable beyond the strategic layer
  • Fluency in performance-driven creative development
  • Good English and Russian knowledge

Conditions

Why you’ll like it here:

  • You’ll build something new and meaningful
  • Small, senior team with real ownership and no corporate layers
  • Fully remote, flexible hours, straightforward communication
  • We move fast and value people who do the same
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